1 Year Ago – local radio stepped up to the plate and the proper use of translators in radio

Posted on December 10, 2009 in On The Air, Radio

It was one year ago tomorrow when sections of Central and Western Massachusetts were displaced by a major ice storm.  As soon as the staff at then WEIM Radio (now WPKZ) in Fitchburg realized that this was going to be not-your-average-storm, they did what local radio is supposed to do.  (Read my post from last [...]

Radio Station Honored as Hometown Hero

Posted on February 5, 2009 in Radio

Recieves award for coverage and longtime committment Fitchburg, MA (February 2, 2009) – AM 1280 The Blend, (WEIM-Fitchburg, MA) has been recognized with a “Hometown Heroes” award from the city of Fitchburg after providing extensive coverage of the December 11th, 2008 ice storm and subsequent cleanup in North Central Massachusetts. Residents of Fitchburg, Leominster, Gardner, [...]

Local news on the web, WEIM defines local radio in crisis.

Posted on January 4, 2009 in Radio

The Ambushers film Take a look at your local radio station website.  I’m not talking about those owned by any of the big guys, I’m talking the “mom and pop” operations – true local radio.  How difficult would it be for someone, anyone, from a radio station staff to put up emergency information (at the [...]